Creator marketing
Social media management
Content studio
Performance marketing
Client
Telenet
Fanfluencer
Closing the gap between Telenet as the official sponsor of KAA Gent, KV Mechelen and RSCA Women and the fanbases on social media.
What we did
We turned one superfan from each team into a Telenet Fanfluencer, giving real fans the chance to become the social face of their club. They got closer to the action than ever before, taking on challenges with players, staff and fellow fans.
But we did not just put fans in front of the camera. We put them in control. The community decided which challenges they wanted to see next.
The result? Authentic, community-driven content that gave audiences exactly what they wanted and became some of the best-performing content of the season.
The receipts
Native Nation
Receipt
2025
Clubs
Overall reach
Total engagements
ROMI
Client
Telenet
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